{"id":6363,"date":"2026-03-26T12:41:27","date_gmt":"2026-03-26T12:41:27","guid":{"rendered":"https:\/\/www.vanessaarbuthnott.co.uk\/blog\/?p=6363"},"modified":"2026-03-26T13:50:10","modified_gmt":"2026-03-26T13:50:10","slug":"how-we-created-our-2026-fabric-brochure","status":"publish","type":"post","link":"https:\/\/www.vanessaarbuthnott.co.uk\/blog\/how-we-created-our-2026-fabric-brochure\/","title":{"rendered":"A Behind-the-Scenes Look at How We Created Our 2026 Fabric Brochure"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div><p><span style=\"font-weight: 400;\">Opening a new fabric brochure is like stepping into a whole new world where vibrant colours, patterns, and textures begin to unfold in front of you. But what you see on the page is only part of the story. Behind every image is a rich tapestry of creativity, craftsmanship, and care, all brought together to help you imagine how these handcrafted fabrics might live in your own home.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For our 2026 brochure, we wanted to capture feelings of warmth, joy, and comfort; showcasing beautiful spaces that invite you in and inspire you to be a little braver with colour and pattern. So, come behind the scenes with us, and discover how we brought our 2026 fabric brochure to life.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-6371\" src=\"https:\/\/www.vanessaarbuthnott.co.uk\/blog\/wp-content\/uploads\/2026\/03\/Vanessa-Brochure-Cover-2026-480x600.jpg\" alt=\"Vanessa Brochure Cover 2026\" width=\"480\" height=\"600\" \/><\/p>\n<h2><strong>It all started on a winter\u2019s day in the Bothy<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">The story of our 2026 fabric brochure began on a crisp, sunlit day in January in the Bothy: our creative and community space next door to our showroom. On shoot day, it became a buzzing hive of activity as we set out to capture three entirely different room settings in just one day \u2013 a big task!<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"Timelapse from The Wild Garden Collection photo shoot\" width=\"422\" height=\"750\" src=\"https:\/\/www.youtube.com\/embed\/OHd3apCI-8g?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">Our talented team spent days preparing for the shoot; panelling walls, gathering props, and selecting fabrics. Each room slowly started to take shape, evolving from an empty space into a warm and inviting room that was perfect for showcasing our fabrics.\u00a0<\/span><\/p>\n<h2><strong>Styling the Bothy with colour and pattern<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-6365\" src=\"https:\/\/www.vanessaarbuthnott.co.uk\/blog\/wp-content\/uploads\/2026\/03\/Styling-with-flowers-450x600.jpg\" alt=\"\" width=\"450\" height=\"600\" \/><\/p>\n<p><span style=\"font-weight: 400;\">At the heart of the creative process is stylist and art director Sally Denning, who has worked with Vanessa for over 15 years. She helps Vanessa create her brochures and her images, as well as putting all her fabrics together.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cWorking with Vanessa\u2019s fabrics is a joy,\u201d she says. \u201cWhen Vanessa brings out a new collection, it&#8217;s always full of colour and joy, which is great to work with as a stylist. You can coordinate, you can mismatch \u2013 you can do lots of different things.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sally begins each room with a clear focal point, for example a bold wall colour or a standout patterned fabric, and builds from there. \u201cI tend to start with one of the bigger prints and then break it down,\u201d she explains, \u201cadding in the stripes and plains so there&#8217;s a nice mix of colours and patterns, and the fabrics all work together.\u201d<\/span><\/p>\n<h2><strong>Building each set from the ground up<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-6366\" src=\"https:\/\/www.vanessaarbuthnott.co.uk\/blog\/wp-content\/uploads\/2026\/03\/Set-building-at-The-Bothy-450x600.jpg\" alt=\"Set building at The Bothy\" width=\"450\" height=\"600\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Once Sally has designed the rooms, it\u2019s over to decorator Jeremy Bonner. He helps with installations and plays a key role in bringing each set together.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">From building panelling to painting and installing finishing touches, Jeremy helps transform Vanessa and Sally\u2019s ideas into fully realised spaces. \u201cIt can be a bit chaotic,\u201d he laughs, \u201ca bit like shop fitting. But compared to some of the work I\u2019ve done before, it\u2019s actually quite calm.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Jeremy loves how Vanessa\u2019s fabrics are deeply rooted in nature and family, with a strong connection to the Cotswolds. Her rooms are inspired by the Shaker aesthetic, which makes them a joy to build.<\/span><\/p>\n<h2><strong>Capturing light and mood through photography<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-6367\" src=\"https:\/\/www.vanessaarbuthnott.co.uk\/blog\/wp-content\/uploads\/2026\/03\/Vanesssa-on-set-at-The-Bothy-450x600.jpg\" alt=\"Vanessa on set at The Bothy\" width=\"450\" height=\"600\" \/><\/p>\n<p><span style=\"font-weight: 400;\">After each set has been built, it\u2019s time for them to be photographed. Photographer Mark Scott has been capturing Vanessa\u2019s fabrics for over 20 years, helping to translate each space into an image that feels joyful and uplifting.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cWhen I\u2019m setting up a shot, I think about the mood first; something light and airy,\u201d he explains.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But it\u2019s also important to get the right balance of light and shadow when photographing fabrics. \u201cVanessa&#8217;s designs are full of colour,\u201d Mark continues, \u201cso it\u2019s my job to bring out that colour and pattern and ensure it\u2019s shown in the best light\u201d. He adjusts his approach depending on the design, using softer light to reveal more intricate patterns, and stronger light to bring out the vibrancy of simpler colours.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s this thoughtful attention to detail that allows each fabric to truly shine in our brochure photography.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">A true celebration of creativity and craft<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Vanessa, Sally, Mark, Jeremy, and the entire shop team each bring their own expertise to the process \u2013 but it\u2019s a truly collaborative process at its heart. \u201cEveryone works so brilliantly as a team \u2026 it\u2019s just joyous!\u201d Sally delights.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-6368\" src=\"https:\/\/www.vanessaarbuthnott.co.uk\/blog\/wp-content\/uploads\/2026\/03\/Vanessa-Sally-Mark-on-set-450x600.jpg\" alt=\"Vanessa, Sally &amp; Mark on set at The Bothy\" width=\"450\" height=\"600\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Our 2026 brochure is a reflection of our brand\u2019s shared creative journey. It\u2019s not just a collection of fabrics and furniture; it\u2019s a series of thoughtfully crafted spaces, with each one designed to inspire and help our customers feel right at home. We hope that as you turn its pages, you feel a little bit of that joy too \u2013 and perhaps even find some inspiration for your own home along the way.<\/span><\/p>\n<p><a href=\"https:\/\/www.vanessaarbuthnott.co.uk\/brochures\/\"><span style=\"font-weight: 400;\">Order your free copy of our 2026 brochure<\/span><\/a><span style=\"font-weight: 400;\"> today.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Opening a new fabric brochure is like stepping into a whole new world where vibrant colours, patterns, and textures begin to unfold in front of you. But what you see on the page is only part of the story. Behind every image is a rich tapestry of creativity, craftsmanship, and care, all brought together to [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":6364,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[249],"tags":[],"class_list":["post-6363","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fabrics"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>A Behind-the-Scenes Look at How We Created Our 2026 Fabric Brochure - Vanessa&#039;s Style Guide<\/title>\r\n<meta name=\"description\" content=\"Come behind the scenes with us and discover how we brought our 2026 fabric brochure to life.\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/www.vanessaarbuthnott.co.uk\/blog\/how-we-created-our-2026-fabric-brochure\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"A Behind-the-Scenes Look at How We Created Our 2026 Fabric Brochure - 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