The Vital Importance of Sustainable Interiors

Organic Cotton is a must

Non-organic cotton is one of the world’s dirtiest crops to grow. This is due to its reliance on heavy use pesticides and herbicides, which damage every aspect of the environment.

  Every year a large number of India’s 5.8 million cotton farmers are poisoned by their exposure to pesticides. Many have died, while many more continue to suffer with chronic illnesses.

The more we ask for and buy organic cotton (even M&S underwear!) the more will be produced, presently less than 1% of cotton grown is organic. Organic cotton uses up to 90% less water versus non-organic.

We buy certified organic cotton, which is combined with eco-friendly flax, to create our unique linen union for printing our patterns on. We believe we are a rarity in the fabric world, mainly because this special cloth is more expensive.


There are many ways we can personally play our part: here are a few…do let us know your ideas.

  • Buy quality furniture and products made to last locally in UK and look after them.
  • Upcycle old furniture – reupholster and give a chair or sofa a new lease of life.
  • Don’t buy anything made from the by-products of oil: such as PVC oilcloth and nearly all paints except Edward Bulmer’s plant based paints.
  • Recycle any old and unwanted textiles.

Our Mission Statement

Here are a few extracts from our mission statement that serve as examples of our efforts toward Environmental Responsibility.

  • Eco-friendly fabrics –  browse our eco friendly linens and organic cotton.
  • All paper and nonwoven substrates sourced from FSC or PEFC certified forests; dedicated to promoting responsible management of the world’s forests. FSC number is SGSCH-COC-020053.  PEFC number is GB14/90767.
  • Nearly 100% compostable packaging (we’re working on the parcel tape!).
  • Recycled paper and biodegradable cardboard.
  • Water-based inks in all our wallpapers. They are non-toxic and very low in VOC’s (volatile organic compounds). No solvent inks or vinyl substrates are used.

You can find out more about our commitment to environmental sustainability in our mission statement.

Please take a look at our eco friendly fabrics and eco friendly made to measure curtains here.